16 Comments

Really appreciate the details Sally!

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Thank you for sharing your knowledge and experience.

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This is so helpful! I’ve been wondering about some of these details for a long time.

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Sally,

This post has been eye opening. I had no idea how expensive the photographer would be for a cookbook photoshoot. 🤦‍♀️. It makes sense if you have to hire a team of people.

I’m happy to hear you are feeling better.

Christine

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Such a valuable post and so glad you’re feeling better!

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What a fantastic source of knowledge! I can't wait for the next time someone asks me about cookbook photography so I can point them here!

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You're the best, thanks!

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Such a wealth of information, as always, Sally. This will become a great resource for people, the whole topic is so mysterious. You taught me most of what I know about cookbooks!

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It’s been so fun!! Also, I should have added a Not So Secret Agent side note that I love working with people who are a joy to work with. And if I work with a photographer who makes an already complex part of the process (the photo shoot) harder, well it’s a one and done. Life is too short! And there are so many talented photographers so it’s really about bringing together a fabulous team. The same goes for stylists, assistants, everyone on set needs to be working together. When a team gels, it’s truly magic! And you’re one of the great ones Kevin!

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Sally, you are such a treasure trove. I can’t tell you how much my life has changed since our one-on-one conversation about this very subject because of the knowledge you imparted!

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Thank you, I truly love sharing this info and also having personalized conversations with people who are looking for specific direction.

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First off, thanks for sharing this insightful piece! I have to say, photography really makes a cookbook stand out and can really boost their sales. I often find myself buying cookbooks just because I love the stunning photographs inside. If you're a food blogger known for your unique photography style, it might be worth taking on the photography yourself. Just remember, it's no small task to photograph/ style / cook 100 dishes, and you'll need some extra time to get everything right. Of course, there's always the option to hire a photographer whose style aligns with yours. Be sure to run the numbers and ensure your publisher is there to support you along the way.

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Yea I love buying cookbooks and find myself coming to them often first for the design and photos, especially if I’m not familiar with the author’s work yet. That said, I also love a good cookbook that doesn’t have any pictures. I think depending on the topic, that can work really well too!

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Great information, thank you, Sally! 📸 Glad to hear you are feeling much better! 😃

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Insightful post, would love to hear your opinion on iPhone vs traditional camera quality in cookbook imagery. Thank you, Sally!

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Great question! It’s totally possible to shoot your book on an iPhone. I know many authors that have!!

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