One heaping scoop insider info on the nuances of cookbook publishing. A dash of life as a literary agent and mom. Seasoned generously with industry resources. Stir to subscribe and enjoy!
Why subscribe?
I keep this space value packed with behind-the-scenes insider info like:
Negotiation Tips: How I landed my first six figure deal by making one tiny change in my negotiation style.
Reframing Failure: Why I send a congratulations note to my clients when they get their first publisher rejection.
Industry Pro Interviews with other agents, authors, publicists, and more!
Case studies: non-identifying deals from over 15 years of agenting and over 40 years in the culinary industry.
and more!
Sally Ekus is a Senior Literary Agent at JVNLA where she spearheads The Ekus Group, a boutique culinary division specializing in cookbook and lifestyle titles. She represents a wide range of culinary, health, wellness, and lifestyle talent, from first-time cookbook authors to chefs, restaurant owners, professional food writers, bloggers, online creators, and journalists. On the non-culinary side, Sally represents books about caregiving and parenting, and is expanding into select other non-fiction genres.
From concept to contract, she has brokered over 300 book deals with top publishers including Penguin Random House, HarperCollins, Hachette, Simon & Schuster, and numerous indie publishers. Sally also hosts an online community called How to be a Cookbook Author where she posts a wide range of general publishing news, agency programing, and facilitates connections among the community.
Sally lives in Massachusetts and is a mom, taco lover, and improvisor. She also happens to have grown up in this industry.
To learn more about the tech platform that powers this publication, visit Substack.com.
![](https://substackcdn.com/image/fetch/w_88,c_limit,f_auto,q_auto:good,fl_progressive:steep/https%3A%2F%2Fbucketeer-e05bbc84-baa3-437e-9518-adb32be77984.s3.amazonaws.com%2Fpublic%2Fimages%2Faee08472-63a1-49e6-8155-2a1878078254_5760x3840.jpeg)